Developed and exclusively offered by PricingPower.
Traditional marketing methods are built to deliver on 30 year timelines, not 5-year holds. That’s why private equity-backed companies often struggle to align marketing inputs with measurable financial outcomes.
Takes too long to show results
No Clear Link to Financial Outcomes
Marketing function acts as a cost center
Too Much Waste, Too Little ROI
Gut feelings or long-term brand bets
To address these issues, leading firms are implementing our integrated marketing-finance methodology. Achieve faster EBITDA growth, improved marketing ROI, and higher exit multiples by systematically linking marketing efforts to financial performance.
Investment-Grade Marketing™ — the only marketing methodology designed for private equity. Developed and exclusively offered by PricingPower. Transforms the marketing function into a measurable driver of revenue, EBITDA, and exit valuation.
Engineered for private equity investment timelines
Ties directly to revenue, EBITDA, and valuation growth
Turns the marketing function into a profit lever
Marketers that think like investors
CAC is optimized and predictable